Tartaruga New Type

Typography

Inspired by the simplicity of childhood, the Tartaruga New typography uses basic shapes such as circles, squares, and rectangles to create an imaginary world of unusual fits and cuts. It is a balanced mix of tidy and awkward letters that interact with their fits and geometric modules, forming an alphabet with personality and dynamism.

Its descenders and ascenders come in varied sizes, allowing a range of unusual combinations. Tartaruga New Type is a typography that presents an innovative and playful approach to the world of letters. After all, it is possible to have a typography with personality while maintaining a balance between dynamism and legibility.

Credits

/ TYPE DESIGN

  • • Beatriz Tati Nóbrega